A crucial element in education and school performance has traditionally been motivation (Ryan and Deci, 2020). In pedagogy and psychology, motivation is usually divided in intrinsic motivation, the drive to engage in activities ‘for their own sake’, for their inherent interest and enjoyment (Deci and Ryan, 2000), and extrinsic motivation, the drive to engage in activities because of external reasons, not inherent in the activities themselves (e.g., for rewards, approval, or instrumental reasons). While educational endeavours are often based on reward-and-punishment systems, school achievement has been demonstrated to be connected mainly to intrinsic motivation (Froiland and Worrell, 2016; Taylor et al., 2014). As Ryan and Deci (2017) point out, intrinsic motivation is likely responsible for the preponderance of human learning across the life span, as opposed to externally mandated learning and instruction.

Immersive Education revolves around the key-concept of being a motivation trigger: Every element of its implementation is developed as an opportunity to enhance both intrinsic and extrinsic motivation. Extrinsic motivation is stimulated by an articulated justification for all the activities that should be performed: Every single proposition to the students is presented as necessary for specific reasons, consistent with the narrative. Specific examples may be: helping someone asking for assistance, solving a problem to unfold a sequence of events, or investigating a mystery. Moreover, every activity is followed by a reinforcement—a specific effect that propels the narration forward, rewarding the efforts of everyone. School activities are often justified by the generic need to acquire competences to play a role in society, to learn skills for future work, or simply invoking some broad moral obligation (e.g., ‘it must be done’). However, many pupils are not stimulated by these kinds of justifications, with the result of making them feel that several school-related activities are pointless. By using narratives to justify activities, Immersive Education offers very different, concrete and straightforward extrinsic motivations that make sense in the context immediately surrounding the participants.

Intrinsic motivation is stimulated by including many different forms of activities in an intervention, spanning from creative tasks to game-like interactions, from group collaborations to individual work. Moreover, every activity is usually achievable in different ways, in order to meet the individual preferences of diverse students. This feature makes Immersive Education projects generally more inclusive than usual school work: they offer a wide range of activities, more prone to capture the interests and the potential of pupils with learning difficulties. The provision of choice has been highlighted as an aspect crucial to boost ownership of the activities and greater autonomy: when students experience a sense of choice their intrinsic motivation is enhanced (Ryan and Deci, 2020, p. 3–4).

One of the most influential theories of motivation in recent literature is the Self Determination Theory (SDT) (Ryan and Deci, 2017). The SDT points out 3 basic psychological needs (Ryan et al., 2019), believed to be essential to support learning processes: autonomy, competence, and relatedness. Immersive Education is designed to contribute to the fulfilment of all three needs. Autonomy, as the sense of initiative and ownership in one’s actions (Ryan and Deci, 2020), is supported by making the pupils one of the main characters of the experiences included in an Immersive Education intervention. The choices offered by the multiple ways in which something could be achieved (e.g., creative work), and the fact that all these ways are equally welcome in an Immersive Education project, are functional towards a feeling of interest and value in the experience. Competence, defined as the feeling of the possibility that one can succeed and grow, is provided through narrative rewards (e.g., every achievement propels the story forward) and the balance between inclusive and challenging activities, appropriate for the specific age-group. Lastly, relatedness, concerning a sense of belonging and connection, is touched by the personal involvement and the fact that Immersive Education experiences are largely group adventures, fostering collaboration based on mutual respect, inclusion, and care.

Immersive projects also specifically stimulate the Sense of Agency (Hon and Yeo, 2021), the feeling that something is under our control, based on how the outcomes of an action follow what we expect. The Sense of Agency has been recently connected with better attentional and mnemonic performances (Zou et al., 2023). Immersive projects take advantage of these effects by designing its experiences and activities to give the participants the sense of being the main agents of the events, valuing personal initiatives, ideas, and actions. This is achieved by making the participants play a central role in the story (Osborne, 2023). In other words, the participants are put in a position where they can clearly perceive a sense of responsibility—e.g., something is asked from them, and they are the only ones that can provide help—that makes them feel central to the unfolding of the experience.

Whereas Immersive Education often integrates game-like activities, its approach is different from pure gamification (Sailer and Homner, 2020). Gamifying an experience means using game design elements (such as points, badges, or leaderboards), in non-game contexts. While gamification is usually hinged on contingent and performance-based rewards, Immersive Education is an approach more akin to game-based learning (Qian and Clark, 2016), where games are used as problem-solving spaces and challenges, thus rewarding more basic needs such as autonomy, competence, and relatedness (see also Krath et al., 2021). Crucially, in Immersive Education, learning is the goal, but not the focus (Ryan and Rigby, 2019): every activity and learning process is instrumental to explore the situation at hand, to unravel narrative content or to live through an experience; in this sense, every substantial learning is incidental from the pupil’s point of view.⁴ This strategy has been repeatedly proven to be more effective than making the learning process the focus of a gamified activity (Ryan and Rigby, 2019, p.168–170).

A compelling story is a crucial backbone for any Immersive Education project, as for other kinds of educational projects based on participation (e.g., Slota and Young, 2017). The main storyline is created taking into account several constraints: the specific learning objectives; the resources at hand in terms of actors/educators, technical staff, scenography; the duration of the project; the availability of spaces; the age and background of the participants. Moreover, the specific narrative should be based on interactive elements: the participants should be involved in it from the start, often strategically being the agents that are able to propel the story forward. Triggering a sense of responsibility, as mentioned above (see § 4.1), is achieved with a dramatic mechanism where the participants are made the protagonists or co-protagonists of the events (Osborne, 2023). However, in this mechanism, the participants are not playing a role other than themselves:⁵ Immersive Education creates extraordinary circumstances around them, to stimulate them to experiment their own behaviour and initiative while living through unusual events (ibidem).

The extraordinary elements are a crucial contribution to the stories used in Immersive Education interventions and their balance is extremely relevant to enhance the engagement of the pupils. Every Immersive Education activity usually starts with an incursion of extraordinary inciting events in the daily routine. These elements are capable of opening the landscape of possibilities, elicit reactions and initiative from the pupils, and create a new ‘space’ for interaction. Nevertheless, these elements should be appropriate for the age and background of the participants. For instance, when working with younger pupils, the use of supernatural elements (e.g., aliens, parallel dimensions, magic, see Appendix 1) is potentially effective, while older participants are more probable to be engaged by dynamics and forces more connected to real-life experiences (e.g., unlikely, but still possible, events, see Appendix 2). As Slota and Young (2017) pointed out, a narrative should not only be created to convey a message (Narrative-as-Designed), but it should also take into account the response and interpretation of the recipients (Narrative-as-Perceived). The understanding of this bi-directionality is not only essential to establish a creator-recipient relationship, but is crucial when the story develops with the active involvement of the participants themselves. Since the participants must be immersed in a narrative, the narrative should be detailed, life-like and resonate well with their own personal real-life experiences and emotions. In this sense, the dramatic flow of the events should be built using all the traditional narrative strategies used in writing (cf. Herman, 2009)—e.g., an Aristotelian 3-acts structure, a triggering event, different characters (either present or evoked), antagonists, a climax, resolution, open ending, plot twists, surprise revelations, etc.—to carry the participants themselves through a cognitive, physical, and emotional journey. The flow of events should be arranged following necessity and logic: Instead of organising what happens as a function of the learning process alone (e.g., explanation followed by exercises), the elements should be concatenated in such a way that every event is the cause (or contains the seed) of the subsequent ones. The sequence thus built should be meaningful and able to be understood as a whole story. The inspiration for the narrative can come from books, movies, comic books: it can be faithful to the original, modified, or created as a completely new narrative.

Narrative messages have been found effective in influencing individuals’ beliefs, attitudes, and behaviours (Ma and Nan, 2018a, 2018b; Ma et al., 2018; Murphy et al., 2011; So and Shen, 2016). This effectiveness arises from individuals’ engagement with the narrative as a whole and with its characters (Green and Brock, 2000). The literature suggests two main mechanisms for narrative influence: narrative involvement and character involvement (Green and Brock, 2000; Moyer-Gusé, 2008; Slater and Rouner, 2002). Narrative involvement refers to individuals’ focus on story events, leading to temporary disconnection from the real world, while character involvement refers to the connection and resonance we may find with specific characters of a story (Busselle and Bilandzic, 2009; Green and Brock, 2000; Slater and Rouner, 2002). Green and Brock (2000) define transportation as a unique mental process involving the integration of attention, imagery, and emotions. This concept aligns with narrative presence, including losing self-awareness and mentally entering another world, similar to spatial presence from immersive media literature (Tukachinsky, 2014).

The interactive elements of the narrative should be conceived as spaces open to accommodate different responses, initiatives, and creative ideas, without disrupting the general direction of the story. The ability to do so while maintaining an organic flow of events is the primary objective of the Experiential Theatre’s procedural author (Murray, 2017; White, 2013).

One open question is if the participants of an Immersive Learning experience do actually believe the events of the experience as true (Osborne, 2023). While some accounts suggest some youngsters do come to believe in the production as real (Bowtell, 2015), others claim that the participants ‘perform’ belief together as a group in order to unlock the affective power of the experience (Colvert, 2018, p. 58). In Project xx1’s experience, every unusual event will always stimulate a certain amount of disbelief: the way in which this disbelief should be dealt with depends on the learning objectives of the project, the participants’ age, and several other factors. Project xx1 applies specific strategies when such natural disbelief appears: namely, instead of directly focusing on the actual truth of what is happening, it is possible to interrogate the participants about what they would do if the unfolding events were actually true, or to invite them to focus on the common experience they are actually living together as a group, concentrating on the actual reactions and emotions they feel in that precise moment. This also works as a covert invitation to ‘play along’ with the adventure they are facing.⁶

However, calling for a simple ‘suspension of disbelief’ may not be sufficient since, as Murray (2017, p.107-109) points out, when we get engaged in a narrative, we are actively creating belief. The dramatic structure of an Immersive Learning activity should call for such availability, should generate the enthusiasm for an active creation of belief, adjusting its content to the specific context and target group.

The dramatic structure and flow of an Immersive Education project should be able to facilitate and foster the participation in the activities, to resonate with the learning objectives, to stimulate curiosity, and to provide a captivating track for the unfolding of the events.

It has been demonstrated experimentally countless times that when something involves our self, we are better at processing it than when it does not: this is known as the Self-Reference Effect (Beggan, 1992; Belk, 1988, 1991). The simple perception of owning something makes it significantly easier for us to remember it (the Mere Ownership Effect; Cunningham et al., 2008). Other effects are connected with better memories for self-chosen materials or activities (the Self-Choice Effect; Takahashi, 1989; Takahashi and Umemoto, 1987) or better value attributed to things we contribute to create personally (the IKEA Effect; Norton et al., 2012). For example, in a recent research study conducted by Leshikar et al. (2015), participants were asked to evaluate either the personal significance of positive and negative adjectives or the semantic meaning of these terms. The study revealed that individuals exhibited better memory recall for items judged in relation to themselves compared to those evaluated solely based on their meaning. Moreover, participants showed a higher retention of episodic details when items were judged in relation to their own selves rather than for their semantic significance. These findings not only suggest an enhancement in overall memory recall but also emphasise the increased integration of perceptual detail in memory through self-referential processing. Research in the field of perception has also demonstrated a similar effect. For instance, Sui et al. (2012) implemented a task where participants had to rapidly judge whether shape/label pairs corresponded to a previously learned relationship. Initially, participants learned to associate simple shapes with labels representing the self, a familiar other, or an unfamiliar other. Following this learning phase, participants completed trials where they were presented with a shape and a label for a brief period and had to judge whether they matched the learned relationship. Sui and colleagues found that participants were faster and more accurate in perceiving matches involving the self-compared to matches involving unfamiliar others. This effect, replicated multiple times (e.g., Sui and Humphreys, 2015), underscores the influence of self-representation on perception.

Other studies indicate that the Self-Reference Effect (SRE) is also influenced by the emotional valence of the stimuli. Specifically, research has shown that positive information, such as trait adjectives like ‘kind’ or descriptions of behaviours indicating care for others, is more effectively remembered when processed in relation to oneself compared to negative information, such as adjectives like ‘dishonest’ or descriptions of behaviours indicating neglect of obligations to friends. This difference in recall is particularly noticeable when information is self-referenced, as opposed to being referenced to another person or processed for its general meaning (Denny and Hunt, 1992; Sanz, 1996; Sedikides and Green, 2000). The impact of emotional valence on memory for self-related information is likely driven by self-enhancement motives, reflecting individuals’ preference to process positive rather than negative information about themselves, such as information indicating competence, likability, or attractiveness (Taylor and Brown, 1988). In other words, when individuals encounter new self-referential information, they tend to prioritise positive aspects and may overlook negative aspects, resulting in better retention of positive information compared to negative one. Thus, personal involvement is undoubtedly capable of enhancing our cognitive and emotional processing.

Personal involvement is a key-process in Immersive Education: what is happening is happening to the participants (e.g., as opposed to in front of them), it demands their attention, their skills, their actions. Storywise, this is exactly what it means to make the participants one of the main protagonists of the narrative—without their involvement, nothing would happen. Their participation is constantly rewarded by the consequences of their actions—these consequences are well visible, tangible, and significant. The fact that results in an Immersive Education project are achievable in different ways, allows for everyone to be able to choose the course of actions that better suits them. This makes the participants’ selves absolutely central in the process, personalising the experience, adapting to the circumstances as they see fit. When the participants feel that what is happening is about themselves, they are much more available to face difficulties, show initiative, and be creative.

Personal involvement is especially intensified in Immersive Education through a constant stimulation of the body. The props used are real objects that can be touched, manipulated, and explored; smell and taste are evoked or directly stimulated; visual images and rich sounds are used; several sections are based on kinesthetics, inviting participants to move, explore, or physically behave in specific ways (e.g., move silently). This multisensory stimulation is accomplished through specific activities, but its primary source are the installations that house the core elements of the interventions. Space is transformed through a detailed setup, enriched by specific lighting and sound, to shape the experience. It is usual for participants to link the most captivating elements of the projects exactly to the set up spaces.

Presenting stimuli across different sensory modalities at the same time shows enhancements in memory (Delogu et al., 2009; Thelen et al., 2014), learning (Shams and Seitz, 2008), attention (Santangelo and Spence, 2007; see also Lunn et al., 2019), reaction times (Hecht et al., 2008), and perception (Pannunzi et al., 2015). Multisensory stimulation showed enhanced experiences for users of immersive technology as well (Melo et al., 2020). The use of different sensory modalities has been found to be especially effective to amplify emotions (Jeong et al., 2011).

Physical and motor experiences have been found to be essential in shaping our mental states and processing, to the point that in psychology it is now common to refer to embodied (Shapiro, 2019) or grounded cognition (Barsalou, 2008). This approach studies exactly how bodily experiences can influence cognition and how this connection between body and mind is significant for education (Shapiro and Stolz, 2019). The Immersive Education methodology is crucially based on continuous and varied physical experiences and multisensory stimulations, to offer several opportunities to affect the mind through the body.

School activities can often be repetitive and tiresome: the exercise of competences, if not constantly varying in form, can easily turn an initial captivating interest into deep boredom. Several techniques have been developed to try and keep pupils engaged: e.g., connecting teachings to the real world, intercept students’ interests, using mixed media, offering opportunities to develop and share students’ ideas, and the aforementioned gamification (Krath et al., 2021). School engagement is seen, among other things, ‘[…] as an antidote to low achievement, high levels of student boredom and disaffection, and the high dropout rates in urban areas’ (p. 305, Fredricks et al., 2005).

School engagement has been described as a multidimensional construct providing a rich picture of learning, including behavioural, emotional, and cognitive aspects (Fredricks, 2011). Behavioural engagement is related to attendance, participation, and positive conduct; emotional engagement focuses on the extent of positive and negative reactions to the school, teacher, activities, including feelings of belonging and valuing of school (e.g., Voelkl, 1997); cognitive engagement focuses on the level of investment in learning, including being purposeful and willing to exert the effort necessary for the comprehension of cognitively complex ideas and the acquisition of difficult skills.

Immersive Education methodology is designed and articulated to enhance all three kinds of engagement. All these kinds of engagement are stimulated in primis by the involvement in the narrative, not only as passive recipients but as co-creators.

This practise hinges on the concept of narrative co-construction: inviting, implicitly or explicitly, participants to co-create a narrative by putting forward ideas, providing solutions, or simply by welcoming and sharing their reactions to it. The outcomes of co-construction may be unpredictable but they support creativity, critical thinking, and problem solving in ways not typically seen (individually or collaboratively) in traditional instruction (Slota and Young, 2017).

More specifically, behavioural engagement is fostered in Immersive Education by providing a wide range of activities: pupils are invited to investigate, share ideas, create original materials, collaborate together, solve problems and puzzles, move, etc. All these activities are planned (and justified) according to the developments of the narrative and are organised avoiding repetitions and dead time. Emotional engagement is one of the main aspects of Immersive Education projects: all the activities are orchestrated with the narrative in order to articulate an effective journey for all participants. The experiences are strategically populated with several elements eliciting positive emotions such as surprise, happiness, intrigue, and fun, as well as some parts evoking more challenging emotions such as suspense, misgiving, and apprehension. The involvement of emotions necessitates the ability to welcome and process them by the personnel involved in every project: the actors/educators that give life to Immersive Education must be carefully trained to manage the emotional responses of the students, in order to integrate them in the experience flow. This ability includes giving opportunities to address emotions, to share them, to process them individually or collectively, and to regulate the activities accordingly, up to the point of suspending them to work on specific emotional responses.

Finally, cognitive engagement is obtained by specific dynamics, such as the use of mysteries to be uncovered, creative opportunities, the feeling that the events are dependent on participants’ decisions and actions (even if the result is pre-planned to an extent; see also Osborne, 2023). The cognitive aspects are also particularly stimulated by the interaction between participants and with the characters. The participants are often put in situations where they need to understand a character’s intentions, feelings, or behaviour, even when the characters themselves are trying to hide them. This represents an opportunity to practise interpersonal cognitive skills such as intuition, interpretation, communication, empathy, mentalisation, and perspective-taking (e.g., Carlson et al., 2013; Leslie et al., 2004).

The focus on engagement allows also for an increased accessibility of the activities. The variety of activities, the possibility to value the creative participation of pupils, and the possibility of participating in different ways to the narrative are all features that facilitate the participation of everyone. Moreover, the work with a class often is carried out in small working groups (e.g., creative activities, investigations on clues, exploration of complex environments, etc.), hence fostering the inclusion of pupils with special physical, emotional, or cognitive needs.

Every planning of an Immersive Education intervention begins by setting specific curricular and extracurricular learning objectives. These objectives are set beforehand by the authors of each project, in close collaboration with the headteacher, the teachers, and other teaching staff, according to the general learning programme and to specific class, or sometimes even individual, needs. Immersive Education projects are usually custom-made or adapted to specific contexts; moreover, the definition of precise requirements is of great benefit for the activities, as it helps the whole operation to fit in the specific school context by focusing on appropriate goals.

The dynamics put in motion by this methodology are apt to tackle with both curricular and transversal competences. Contentwise, the specific themes and topics touched by a bespoke Immersive Education project can be not only akin to school subjects, but they can often exactly overlap with them. The specific subject elements can be embedded in the narrative, along with sensible justifications for their presence. The curricular elements can thus be an essential part of the dramatic structure and flow. On the other hand, the mechanics of interaction and co-creation are particularly appropriate to exercise and practise soft skills. Transversal competences such as negotiation, teamwork, communication, discussion, and problem solving are by definition at the heart of the methodology: The narrative comes alive exactly by fostering interaction and collaboration with the story elements and between the participants. More specifically, thanks to its essential features and dynamics, Immersive Education seems especially suitable to enhance the Personal, Social and Learning to learn Key Competence, as described in the European LifeComp framework (Sala et al., 2020). Finally, more domain-general cognitive and affective abilities such as logic, emotional intelligence/regulation, and creativity are also addressed through this methodology.

To provide an example, The Guest (2021, see Appendix 1) was created for 3–4 graders starting from several learning objectives: these included the curricular ‘learn to recognise and compose different types of texts’ and the transversal skills ‘communication’ and ‘teamwork’, among others. Moreover, the classes included several pupils for whom Italian was a second language and their skills in reading, writing, and communicating verbally in Italian were still developing to reach the level of their fellow students. These specific needs were used to define several elements of the narrative and the activities. Specifically, the choice of making one of the main protagonists of the story a gardener of words allowed for a metaphorical approach able to deliver some core principles such as words are nourishment, words need care, words can be ‘grafted’ to create neologisms, words are powerful, etc.

Moreover, the activities included several moments when the pupils were invited to work in small groups and then communicate to the others the results of their common work. For instance, among the first activities there was the analysis of several peculiar objects found by the school janitor: small groups were formed, to observe them closely and discuss the meaning of one object for each group. The objects were carefully created to hide common meanings, so that when the groups shared their findings, their discoveries would be confirmed by others. To fulfil the curricular objective, different types of texts were used for activities throughout the project: letters, forms of poetry, word games, etc.

Every time a specific project must be repeated for different pupils, an adaptation is planned by working initially with the teachers and the teaching staff. For instance, in the case of The Guest, the activities needed to be attuned to the age and level of the participating classes: The activities were made more challenging for fourth graders and less so for third graders, along with changes in the specific forms of text used, their length, etc. This strategy is implemented to stimulate motivation and maximise the engagement (see § 4.1 and 4.4).

Every project may be characterised by a general topic, an issue or issues around which all of the activities revolve. However, differently from other educational projects, while the topic surely plays a central role in the narrative, it is not immediately addressed directly, but rather it emerges during the activities. Ideally, the topic should be uncovered by the participants themselves, during the activities, as a central pivotal point of what is happening. For example, in Changing Voices (Appendix 2) all the project revolved around the topics of Bullyism and Inclusion. Nevertheless, these topics were not introduced explicitly before the third meeting, when the participants discover the secret broadcasting station. While hints about unfair treatments and exclusion were disseminated during the first two meetings, it was only when they uncovered the secret radio that these issues became gradually evident.

On the basis of the established learning objectives, the narrative and the general structure of the activities can be planned. The writing process is faced starting from the idea that the narrative should be appropriate for the age and cultural background of the participants (see § 4.2) and should be interactive in all of its elements. This calls for the skills of procedural authors: writers competent in educational matters, able to craft a narrative that allows for active discovery and participation instead of passive fruition. The narrative elements should stimulate curiosity and should allow for a significant role for the participants. This significant role is created by giving the participants a protagonist role in the events, by welcoming certain degrees of freedom for interactions, without allowing for this freedom to derail the main storyline, and finally by planning several moments of co-creation in the narrative.

As an example, in Changing voices (2022, see Appendix 2) the participants were allowed to look for information about the founders of the secret broadcasting radio. This information was scattered all around the secret broadcasting studio and included the founders’ identities, their interests, their ideas, their physical appearance, their roles in the broadcast, etc. The search was mostly left to the responsibility of the participants and, if some essential information for the narrative should have not been found through their effort, one of the actors/educators involved would have filled the missing information by passing it as their own discovery.

The elements allowing for a creative input during the experience are another essential element in the process. Every participant should feel that the experience, in specific moments, welcomes their own contribution using their own ideas and their own style: by reflecting real-world dynamics, the effectiveness of their contribution will be tested during the application of their ideas by the situations themselves or by the other participants. The goal of the writing itself and of the actors/educators during the implementation is to maintain a solid chance for everyone’s initiative: all participants must be continuously included and have a shot at creating materials, solutions, or proposing ideas, no matter if their previous contributions were not effective or did not meet the favours of the others. This specific aspect aims at maintaining a continuous engagement in the activities for everyone (see § 4.4).

For instance, the climax of Changing voices (2022, see Appendix 2) was represented by the broadcast of a radio programme created and performed by the participants. Every participant was asked to contribute creatively to the programme, following the sections that constituted the original broadcast of the founders of the secret radio. This allowed for proposing comments, anecdotes, opinions, and even music to be included in different sections of the programme. While everyone was encouraged to perform in the broadcast as a speaker, by including both individual and choral moments, this kind of participation was not mandatory, as some participants’ contribution could be also simply as authors of the programme itself.

Lastly, keeping an eye on the whole structure is essential in writing an Immersive Education intervention. The sequence of events should be carefully scripted, ensuring an alternance between different kinds of activities, with carefully planned timing for each one. The procedures should also allow for on-the-fly adjustments by the actors/educators, as the planned activities can be easily deformed by contingencies. The overall result of the writing process should create a compelling unravelling of information and events, featuring mysteries, surprises, plot twists, and discoveries; where participants’ contributions are central and rewarded, culminating in a climax that must be as satisfying as any good story deserves.

During an ordinary day, we are constantly stimulated by a plethora of stimuli. The life-like character of Immersive Education is achieved with an approach that mimics this richness, by using multisensory elements, spatial installations, and multimedia content. These features implement the principle of personalisation and involvement of the self (see § 4.3), by offering the opportunities for an embodied experience. To put in practise this key-concept, all the elements of the experience should have a multisensorial nature. A critical aspect of the ‘immersion’ is the articulation including haptic, visual, auditory, olfactory, and sometimes even gustatory elements, along with kinetic components (e.g., body movement and orientation in space). In order to provide a personal, ‘Immersive’ experience, the more of these channels are used, the better.

Space itself is shaped and populated by many of these elements, creating explorable installations with a relevant narrative function. These installations are not a simple theatrical ‘backdrop’, but host part of the activities and they act as a relevant part of the projects themselves. They are created to transport the participants into a parallel, extraordinary dimension, where the narrative is able to surround them. This is achieved by using set-ups, props, light and sound design, specific smells. The explorable installations are able to add to the projects a dimension and feeling of wonder and reality at the same time: the spaces are clearly extraordinary (sometimes even ‘magical’, e.g., appearing out of nowhere, from the point of view of the pupils) but they are concrete, real, tangible, and offer a venue where the participants are invited to perform activities, by using the elements they find inside.

The first contact with such an immersive space during The Guest (2021, see Appendix 1) is when the participants are invited to explore a large, dark, and apparently empty room with the help of flashlights. Afterwards, this same room will be completely transformed, by turning into the gardener’s home and laboratory (see Figure 1), featuring scenic lights, a soundscape provided by hidden speakers, and specific smells (e.g., provided by a large amount of soil, ready to plant words, in a domestic small indoor greenhouse). The threshold to these spaces is usually marked by a specific way to enter them: the gardener’s home in The Guest was accessible through a glowing ‘portal’; the secret broadcast studio in Changing voices was accessible through a secret passage through a bookshelf, etc.

The narrative itself is developed over different media: spoken word, written texts, digital content such as audio excerpts or videos, physical objects, drawings, photographs, live interactions with characters, etc. This transmedial delivery (see § 1 and footnote 1) has several advantages. Firstly, it fosters personalisation (see § 4.3) and accessibility by offering different stimuli, able to meet different attitudes and natural inclinations: some participants will be facilitated by the use of written texts, while others will be more sensitive to digital contents; some will be more attentive to physical objects, while others will captured by speaking and interacting with an actor, and so on. Secondly, since life itself is profoundly transmedial and multisensory, this approach helps in rendering the experience life-like. We are so used to jumping from one stimulus to another that we seldom realise how many sources of information we constantly use in real life: namely, even going to a restaurant involves spatial information (reaching the restaurant), written text and pictures (the menu), interaction with others (the waiting staff, our tablemates), smell and taste (eating), specific codes (numbers to indicate prices or to pay the bill), etc. By providing rich multimedia contents, our self gets involved in different ways and multiple levels, encouraging a holistic approach to learning. Lastly, the variation between different sources of information provides an opportunity to renew the participants’ focus and engagement (see § 4.4).

As mentioned above (§ 4.4), emotional engagement is an essential aspect of every Immersive Education project. Shared emotions are able to create bonds between participants, or to create individual long-lasting memories. Emotional experiences are well supported by a dramatic structure and, on the other hand, are capable of making the narrative itself more compelling. Emotions play a crucial role in learning, as numerous studies have demonstrated that human cognitive processes are influenced by emotions, including attention (Vuilleumier, 2005), learning and memory (Phelps, 2004; Um et al., 2012), reasoning (Jung and Hamburger, 2014), and problem-solving (Isen et al., 1987). Moreover, the attentional and motivational components of emotions have been linked to enhanced learning and memory (Pekrun, 1992; Seli et al., 2016). Therefore, emotional experiences/stimuli tend to be remembered vividly and accurately, exhibiting considerable resilience over time. Some studies suggest that positive emotions facilitate learning and contribute to academic achievement, mediated by levels of self-motivation and satisfaction with learning materials (Um et al., 2012). In addition, emotionally enhanced memory functions have been reported in relation to selective attention elicited by emotionally salient stimuli (Vuilleumier, 2005; Schupp et al., 2007).

Since emotions are powerful elements in a life-like experience, their potential must be treated with great care. In Project xx1’s practise, nothing should happen too suddenly: every event that could generate intense emotions is introduced gradually and gently, leaving all the participants time to prepare or adapt to it. Moreover, the intense emotional events are always experienced as a group and are always followed by an opportunity to share and understand what happened and how everyone experienced it. This process allows the participants to connect with their fellows while experiencing emotions, along with the possibility to observe the extent of how emotions are processed by different people. Every perplexity, quandary, or uneasiness is supported through the possibility to express it, explain it, and understand it together. This process is made possible by the close collaboration with the teachers and the teaching staff, since the echo of emotional experiences can sometimes emerge even days after the meetings.

For instance, the first encounter with the gardener in the project The Guest (Appendix 1) was created to foster curiosity and a sense of discovery. The participants had to help a man in distress, trying to understand the best ways to support him. Later in the project, finding how their word-seeds grew into word-plants or the demonstration of how the Machine can turn texts into energy, triggered a sense of wonder and excitement. At the end, finding out that the gardener and his laboratory successfully travelled back to their home dimension, by witnessing the now empty room, generated both melancholy and happiness at the same time.

In Changing voices (Appendix 2), the final radio (fictional) broadcast was reached after a build-up of several meetings and generated the typical trepidation of a live performance. While the programme was actually only recorded, in the narrative the secret radio was again fully functional and a big ‘On air’ sign lit up as a signal that the broadcast was active. The group was silent, focused, and everyone waited their turn following the script they created: A big release of tension celebrated the end of the performance, with a shared sense of accomplishment.

In the feedback collected after the projects, the emotional journey is usually highlighted by participants and teachers as one of the most intense and memorable features of Immersive Education projects.

Every step in an Immersive Education project must be followed by reflection and abstract conceptualisation, following the inspiration provided by Kolb’s ELT (Kolb, 1984, 2015). It is of utmost importance to provide an appropriate time and space to allow the participants to share and reflect on their personal insights and doubts. These sections provide ‘breathing’ moments that should be embedded in the structure, with a proper integration (e.g., justification) in the dramatic flow. They should not be perceived as suspensions from the sequence of events, but as moments necessary to re-organise thoughts and decide on the following course of action.

One of the essential aspects of the reflection is to allow everyone to participate, with their own thoughts and feelings. Very often, these moments were precious to include participants that were less active during the more intense phases of the activities, or to capture the attention of the less involved, or to clarify something that was not understood by everyone. The moderator of these moments, usually one of the characters leading the experience, must not impose a specific point of view or a fixed interpretation of the events, but should guide the participants through a fruitful confrontation. These are the spaces where the individuals can really express their thoughts and feelings, without any obligation. A special attention during these sections is usually devoted to analyse group dynamics—how the participants feel working with the others, in relation to the events.

Another specific activity often integrated in several kinds of Immersive Learning approaches (see Osborne, 2023) is a creative effort by the participants. The events demand a creative approach to solve a problem or to navigate a specific section of the experience. As an example, in The Guest (Appendix 1) the pupils were asked to compose texts for the Machine, or to write a letter to an unknown recipient through an interdimensional mailbox. In Changing voices (Appendix 2) they were asked to write a radio programme, following the structure defined by the old founders of the secret radio.

These creative moments can be individual (as the composition of texts for the Machine in The Guest) or group activities (as the development of each section of the radio programme in Changing voices); while they can be more structured, with some constraints, or unbound, they should be always linked to and justified by the narrative. Every creative endeavour by the participants must be followed by a reward of some kind: e.g., the Machine whirling into life after being fed a textual composition, or the call of an enthusiastic listener after a radio broadcast.

An Immersive Education project is an elaborate adventure, created to stimulate participation: it is a work of fiction, used to achieve accessible learning. Despite its fictional nature, one of the most effective features of this methodology is its believability, its complexity, and its life-like features. The theatrical setup—the plot, the script, the characters, the installations, the props, the planned interactive activities—must be developed to integrate perfectly, at least at the beginning of the project, with the daily school routine. This plausibility must be at its maximum at the project inception, in order to facilitate the gradual journey towards more extraordinary features during its development. The activities are thus not presented as school-related work, but as actual events that are happening to the participants. The characters (see § 5.7) with whom the participants interact are usually characters that could be met in a school context, and their presence is not declared as ‘special’ or ‘fictional’. For example, the first character they meet in The Guest is a (fictional) school janitor, while in Changing voices they are a (fictional) technician and a (fictional) school teacher.

The main reason for this ‘benign deception’ is participants’ motivation and ensuing engagement. If something is presented as an actual event, and not a fictional one, the participants are naturally motivated to understand it fully and prone to engage in investigating what is happening; they value their own initiative and participation as something that can steer the course of events; they apply to their choices and engagement the same rules and determination they apply to real-world decisions; they connect emotionally with what is happening. If we would declare the fictional nature of what happens right away (e.g., ‘let us play together’), this would have the participants treat the activities as any other school-related matter, reacting with known dynamics and attitudes. This initial plausibility soon turns towards magical, extraordinary, or unusual events, giving away the fictional nature of the narrative. However, many participants declare that they were not completely sure about the reality of what was happening, sometimes till the end of the project.⁷

This life-like quality is obtained by a great level of detail in every aspect of the narrative. As an example, in Changing voices, the secret radio was founded by four characters around 20 years before, who the participants would never meet in person. These characters were the original founders of the radio broadcast and their example was meant to inspire and guide the participants in their present endeavours. Even if absent, countless clues about the personality of these characters, their appearance, their passions, their problems, and their achievements, were scattered in recordings, props, writings, nicknames, and even caricatures. The 4 characters were developed as all-round people, with their peculiarities, complexities, and emotions. This was done because most of the information about these central characters was to be discovered autonomously by the participants: to ensure a proper reward to a participatory effort, it is important to make sure that every search would find something.

The fictional nature of the project is established with the collaboration of the principal, the teachers, and the school staff. Precise instructions must be followed by all the parties involved, such as the non-disclosure of the narrative as fictional, the restriction of not using the activities as bases for homework or traditional schoolwork (e.g., reports, essays, questionnaires, etc.), and the collaboration on specific turning points in the narrative. When the project is over, the fictional nature of the narrative is confirmed to everyone and the experience of the activities can be used, if needed, as the basis of other schoolwork.

All the implementation aspects above must be delivered by professionals who are aware of the principles, the purpose, the characteristics, and the development of an Immersive Education project. There are different categories of Live Educators in Project xx1 interventions: the inhabitants (in character), the bridges (in character), and the supporting staff (as themselves). Each category follows the narrative with specific goals connected to the storyline, and to the educational objectives. Their goals are revealed gradually and are subject to adaptation, following the evolution of the project and the participants’ reactions. The inhabitant, being completely part of the narrative, guides the participants into the exploration of it. The bridge is usually a character that could belong both to the narrative and the real world, with the task of ferrying the participants from their daily school reality into the narrative. For example, the inhabitant could call for help, and the bridge could guide the group into the investigation that will lead them to meet the inhabitant in person. Finally, the supporting staff are all the other people (school staff, other teachers, older students, etc.) that will put interest and belief in the narrative, supporting its development without being directly involved in it.

All of these roles could be covered by educators, teachers, actors, facilitators, trainers, with more or less acting skills according to the specific role and the competences to facilitate individual and group learning processes. Usually, the bridge requires a facilitator, an educator with acting skills, while the inhabitant could have a more pronounced theatrical background along with pedagogical sensitivity. Both the bridge and the inhabitant require to fully support the narrative through acting and reacting according to the script, while adapting it to the student’s reactions and needs. The bridge becomes a point of reference by leading participants from one phase to the other and supporting their journey. To fully play her role, the bridge acts as if she does not know anything about the narrative, the discoveries, the tasks and the whole development of the journey.

The required acting skills, essential for both the inhabitant and the bridge, can be found either in professionals or amateurs with acting experience in interactive theatre. These skills include sensitivity to modulate their physical and vocal expression to engage their audience by creating suspense or mystery, by eliciting excitement or curiosity or by highlighting pathos or fun; to be ready to improvise consistently with their character if unpredictable questions, or other potential issues, arise; to be as authentic and believable as possible in order to facilitate the immersion in the narrative.

Regarding competences in facilitating individual and group processes, Kolbs’ Facilitator Profile suggests that ‘[…] educators help learners get in touch with their personal experience and reflect on it. They adopt a warm affirming style to draw out learners’ interests, intrinsic motivation, and self-knowledge. They often do this by facilitating conversation in small groups. They create personal relationships with learners’ (Kolb et al., 2014, p. 220). In Immersive Education, the bridge as facilitator entails to provoke group discussions and reflections with the aim of fostering students’ critical thinking, guiding their insights, organising their actions, or stimulating their creativity. The bridge should be able to create profound relationships with learners where emotional skills like empathy, non-judgmental attitude, and an inclusive approach are promoted and shared. They must also support the process without interfering excessively with the participants’ experience and autonomy (see § 4.3). All Immersive Live Educators should also leverage their communication and collaboration skills, enabling them to work with each other and with the school staff external to the project.

By following all the implementing strategies described so far, it is possible to organise them in a step-by-step sequence, illustrated in Figure 3. While the steps are rather straightforward, there are some general criteria that need to be kept in mind while moving through the process of creating an Immersive Education intervention.

Firstly, all of these steps should be guided by the four key-concepts: e.g., in defining a narrative (step 2), the Dramatic Structure principle may seem to be the main one instructing the choices, but all the other principles should be guiding this step as well. The Motivation Trigger principle should be taken into account, by choosing, creating, or modifying a narrative in ways that get to touch significant issues for the specific target group we are planning to work with. Moreover, the Involvement of the self principle must be respected, by choosing or creating a narrative where the pupils can play a relevant role. Finally, the Continuous Engagement principle must be kept in mind by exploring a narrative that can include a variety of activities, generating a cognitive, behavioural, and emotional engagement.

Secondly, all the previous steps must be considered when working on a subsequent step. For instance, to set monitoring and reflection components (step 5), it is necessary to keep well present the learning objectives (e.g., to make the monitoring and reflection relevant), the specific narrative and the script (e.g., to avoid interrupting relevant story beats), and the participants’ role (e.g., to make the reflections consistent with their interaction with the story).

Thirdly, the most relevant aspects immersive-wise are what is defined in steps 3 and 4. These are the steps where the principles of Immersive Education can really take shape: in defining the interactions and composing the script, we structure how the participants will be involved and engaged in the events. These are also the steps where most of the opportunities for inclusion are created.

Finally, this whole process should rely on the teachers and their knowledge of the target group itself. The teachers are the main source of information about the curriculum, the specific learning objectives, the target group, and the general context of the school/institute. The whole creation can greatly benefit from a specific knowledge of the target group (e.g., the class or classes that will participate in the intervention): their dynamics, the needs of its members, their internal balances and comfort zones, etc. This knowledge should be used to tailor the intervention (or adapt an already existing one) to the specific group, to maximise their learning opportunities.